Wednesday, March 4, 2009

The race is on
The literal search for information is concluding. As of the return from spring break, we will begin to organize your collected content into a meaningful structure (book).You will be responsible for making a book by hand as a prototype. In addition you are required to make a mass consumption version to be published on either lulu, or blurb.

using metaphors to organize: review the word list from the "try this" posting below. collect a large number of taglines from magazines or advertising. covers work well but you need variety. compile them mix them up in lists. then see where what you have made fits the under the taglines. then organize the taglines based on your response to the assignments.

good questions are better than so so answers



If i had eight hours to chop down a tree, I'd spend six hours sharpening my axe.
- abraham lincoln

key questions to consider when searching to give shape.

1) what is your method of bringing order to your disparate experiences? tape? paper?
2) are you doing additional support research? this should be topics of interest to you.
3) what are the small piece of the equation to make visual studies from? define them. doodle ect...
4) what is your claim? what is your evidence?
5) if you define your process as a journey, your experiences as destination points, what are the intersections?
6) what is your quest?
7) what compels and persists?
8) what is your meaningful context? who?

consume in a radical way. read, see and experience everything through the question at hand.

consider three types of knowledge:
theoria-the act of experience to gain truth
praxis- practical knowledge that comes from doing an activity or manual skill. a cyclical process
poesis- the act of creating or making

think about
personal experiences
audience
graphic design profession

leaping forward



From Veronica: Finding Metaphors
Audiences as co- designer (you think you control me but I control you).
collect a large number of taglines from magazines or advertising. covers work well but you need variety. compile them mix them up in lists. then see where what you have made fits the under the taglines. then organize the taglines based on your response to the assignments.

HEADINGS + TAGLINES
Looking for solutions?
Royalty free style
complete your search
use your imagination
Enjoy a new experience
Fine tuning
Watermark for life
The second best time
Fontwear
Tailor- made
Get buzzed
First Impression
The big if
Bridging the distance
Growing good Karma
Truer moments
Beyond
Creativity for a cause

TABLE OF CONTENTS TITLES
Find your bliss
Perfect little details
Less is more
Work in progress
Bird's eye view
They mean green
Just another day
Hatching ideas
Culture creator
Made to stick
Not so fast
Save us
Waiting for permission
The real and the fake
Regrets only
The world in two footnotes

EXPLORATIONS + READING + WRITINGS
differences = Perfect little details
making things out of paper = Find your bliss
it keeps me entertained for hours = Use your imagination
a dead jelly fish = Regrets only
i can't breathe = Waiting for permission
you find beauty in ugly things = Creativity for a cause
packing my stuff = Less is more
love the one you're with = Truer moments
calculated = Looking for solutions?
end of spoon = Perfect little details
trace = Work in progress
human made = Culture creator
pink tennis ball = First impression
homeless lady = Save us
people on bikes = Just another day
tea under the lemon trees = Truer moments